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June 2008

What’s a Brilliant Idea in Search?

I’m at the launch of ad:tech Singapore and enjoying being part of something new in online marketing in a new and vibrant part of the world for me.
This has been another great reminder of the difference in search marketing practices around the planet. And it’s not just due to the usual cultural and language differences. [...]

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Gearing Up for Pan-Asian Search Marketing

The Asian marketplace is exploding, making it a vibrant market to work.
The numbers are staggering. According to Internet World Stats, there are over 510 million Internet users in Asia alone, accounting for 40 percent of the world’s online population. The intriguing part? Those 510 million users only make up about 13 percent of the total [...]

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SEO’s Future: The 10 Blue Links Must Die

After traveling extensively in the U.K. and Europe, I’ve not had much chance until now to react to various comments about my column “The Future of SEO.”
Most feedback came from people representing the client side who wanted to know more. As expected, there was sweet whatsitsname from the SEO agency/consultant side — noticeably at the [...]

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